Incoming Resources
- Guerrilla marketing, easy and inexpensive strategies for making big profits from your small business, Jay Conrad Levinson ; with Jeannie Levinson and Amy Levinson
- The revenge of analog, real things and why they matter, David Sax
- The experience economy, competing for customer time, attention, and money, B. Joseph Pine II and James H. Gilmore
- For the culture, the power behind what we buy, what we do, and who we want to be, Marcus Collins
- This is marketing, Seth Godin
- Frenemies, the epic disruption of the ad business (and everything else), Ken Auletta
- Who's raising the kids?, big tech, big business, and the lives of children, Susan Linn
- Marketing without advertising, by Michael Phillips & Salli Rasberry ; edited by Diana Fitzpatrick